Helena Cross

Corporate Travel Editor

Helena Cross is a former GBTA executive with fifteen years in corporate travel procurement. She writes about SLA design, supplier scorecards, and category management for managed travel programs, with a particular focus on ground transportation, hotel RFP frameworks, and the contractual mechanics that separate a vendor from a partner. She is based in New York.

Recent reporting

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Best Pharma Roadshow Car Services in NYC (2026): An IR Desk's Ranking

We ranked nine New York operators on the criteria that decide whether a pharma roadshow car program survives a banker-led non-deal-roadshow week or a JPMorgan Healthcare Conference satellite block: dispatch-board rigor, deck-staging in-cabin, NDA discipline at the company and chauffeur level, CFO-prep continuity between stops, and the cross-border posture that the Boston KOL leg and the Princeton due-diligence leg structurally require.

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Best Weekly Car Service Bookings in NYC (2026): A Corporate Travel Editor's Ranking

We ranked nine New York weekly car-service operators on the structural features that define a real 5-to-7-day chauffeur engagement: same-chauffeur and same-vehicle continuity across the week, hotel-anchored circuit dispatch, blended 40-to-60-hour pricing, dedicated mid-week communication channels, NDA discipline calibrated to the week-long visit, and the trust-and-discretion build that compresses friction from Monday arrival through Friday departure.